
In advance of Lady Gaga’s appearance on Good Morning America last Wednesday, George Stephanopoulos issued a call for questions:

To which Shia Kapos, a lifestyle reporter/blogger for Crain’s Chicago Business, responded:

Then Kristine Farra (N.B. I don’t know these people) replied to Shia Kapos’s reply to @GStephanopoulos and also made an interesting pronouncement about classical music:

I wasn’t really sure how @KristineFarra made the jump from Gaga to classical music, but it appears to be widespread public knowledge that Gaga took some classical piano lessons and may or may not be an actual classically-trained pianist. I Googled that.

Which ultimately led me to this article from the FemaleFirst website which talks about how Lady Gaga hated her real name. After she tells you why she despises her real name—she was “fed up with people yelling about 800 names at me every day”—she talks about the impact classical music had on her. There’s also this pullquote:

WHOAWHOAWHOA there, classical music cognoscenti! Before you go all ganging up on Gaga for her “grossly misguided statement” about the relationship between popular music and grand master Bach, consider for a moment that she’s digging on Bach and taking something away from it. Just cuz there are no free counterpoint or false expositions in “Just Dance”—or that she might not be able to composer a bona fide fugue—doesn’t diminish the fact that it’s some kind of source of inspiration. That’s cool. Hey, I’ve heard that a lot of new music composers these days are maybe like using their pop music influences in their music. I don’t hear Lady Gaga or Ke$ha bitching at you.
But let’s get back to @KristineFarra’s decree that classical music only gets u success after death. I know that there are some people in the classical music field who actually believe this. It’s a way for them to reconcile the fact that nobody pays attention to their music now—well, they’d tell you that it’s “overlooked.” It’s a delusion that promises them fame in the afterlife when some musicologist in the future tries desperately to find a composer from the past nobody has ever heard of so he/she can publish an article in some journal only other musicologists read in order to display their prowess in the library stacks. Then, based on this innovative research discovery, there will be renewed interest in this composer’s music. More scholarly articles will be published. People will discuss performance practices related to this composer’s music. Their obscure duet for flute and bassoon will enter both instruments’ standard repertory and be included in countless doctoral music students’ annotated bibliography dissertation projects. There will be festivals of their music. One of their melodies will inspire a composition student to compose a “Variations on a Theme by…” piece that will be performed exactly once on their university composers’ forum concert. But none of this will matter to the composer whose music all this fuss is over because they will be DEAD! Hey, whatever keeps ya going.
But now onto the second part of Ms. Farra’s tweetcree:
Talent + uniqueness + marketing = now.
That’s an equation I assume she was applying to Gaga’s supposed background as a classically-trained pianist, which she supposedly ditched to be a famous pop star now. There’s no reason that equation needs to follow logically from the I-won’t-make-it-in-classical-music-until-I’m-dead-and-gone-so-I’ll-become-a-pop-star train of logic. No, I think that equation can be applied just as well to someone who wants to try and make an impact in classical/new music. More and more folks in the industry are starting to get the hang of that. Is anything wrong with that or are we just becoming a bunch of sellouts?


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Classical “influence” or “training” or what have you, why hype his angle? Just because you could strip “Bad Romance” down to muzak and then from there imagine it played by a full orchestra, well, it doesn’t mean you should and it certainly doesn’t mean that it’s what the artist was ven after in the first place. It is what it is for the reasons she intended – doesn’t mean anyone is interested in the response. You might as well ask her why she carved out her synth-and-beat heavy niche in pop music this way to begin with, but if you did, you’d also have to ask yourself why it is you do what you.
‘Classically trained’ is a term that just means you took piano lessons. (Lady Gaga’s technique is hideous, looks painful…but that’s beside the point). I think it’s great that she looks to Bach for inspiration (even if she may just be referring to Minuet in G [piece typically performed by 9-year olds])
Anyway it’s essential to include marketing in the equation when you’re in classical/new music. At least if you want people to listen to what you’re doing. It’s not selling out. It’s arrogant to think you don’t need marketing and that people will or should just flock to classical music–a ‘you come to me’ type of attitude that is one of the sources of a lack of listeners.